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SOptimSOptim

Transparent pricing. No surprises.

Free forever for audits. Pay only when you need automatic bot blocking and advanced features. Cancel anytime — no contracts. Save 17% on annual.

Free

Audits, signals, and 24-hour performance monitoring

$0/forever

Free either way — billing toggle doesn't change this plan.

  • ✅ 5 speed audits/day
  • ✅ 100 bot signals/month
  • ✅ 50 bot blocks/month (trial)
  • ✅ Access control (5 countries, 10 IPs)
  • ✅ Real user monitoring (24h history)
  • ❌ Custom rules
Install free
Most popular

Grow

Bot blocking + 30-day performance monitoring

$19/mo $190/yr

Save $38/year

7-day free trial

  • ✅ 5 audits/day
  • ✅ 500 bot blocks/month + 5 custom rules
  • ✅ Unlimited geo/IP rules + VPN blocking
  • ✅ 30-day perf history + email alerts
  • ❌ App conflict detection
Start free trial

Scale

Unlimited blocking + cross-shop intel + dispute evidence

$49/mo $490/yr

Save $98/year

14-day free trial

  • ✅ Unlimited audits + bot blocks
  • ✅ 50 custom rules + cross-shop intel
  • ✅ Auto dispute evidence + Slack/Klaviyo alerts
  • App conflict detection (find which app slows your store)
  • ✅ 90-day perf history + real-time + error tracking
Start free trial
Premium

Max

Revenue impact + dispute evidence + priority support

$99/mo $990/yr

Save $198/year

14-day free trial

  • ✅ Everything in Scale
  • 3 shops included (+$25/extra shop)
  • ✅ ML auto-tuning + revenue impact estimates
  • ✅ 1-year history + RUM data export
  • ✅ Care tier (2h/mo dev) + 4h founder SLA
Start free trial

Compare plans

Every feature, side-by-side.

Feature Free Grow Scale Max
Speed audits 5/day 5/day Unlimited Unlimited
Bot signals logging 100/month Unlimited Unlimited Unlimited
Auto-block bots ✅ (50/mo) ✅ (500/mo) ✅ Unlimited ✅ Unlimited
Access control (geo + IP) 5 countries / 10 IPs Unlimited Unlimited + city-level Unlimited + city-level
VPN + iCloud Relay detection
Custom block rules 5 rules 50 rules Unlimited
Challenge action (CAPTCHA)
Cross-shop intel network
Auto dispute evidence packs
Slack alerts + Klaviyo
Multi-shop (3 included, +$25/extra)
ML auto-tuning
Priority support (4h founder SLA)
Care tier (2h/mo dev)
Performance Monitor
Real user monitoring (LCP, CLS, INP)
Data history 24 hours 30 days 90 days 1 year
Email regression alerts
Page-type breakdown
Mobile vs desktop analysis
App conflict detection Most actionable
Revenue impact estimates
Perf regression Slack/webhook
RUM data export (CSV/API)
Free trial 7 days 14 days 14 days

Frequently asked questions

Start with the free tier — install in 30 seconds.